FAQ: How do I know if the product I buy on Walmart is AUTHENTIC? Products sold by distributors or third parties are NOT guaranteed to be authentic. ONLY purchase CeraVe branded items that are designated as Sold and shipped by Walmart.com . This designation is listed on the item s product page UNDER the Add to cart button. Developed with pediatric dermatologists CeraVe Baby Moisturizing Lotion has a patented formulation containing vitamins and 3 essential ceramides. This non-greasy and light weight baby lotion spreads easily on baby s delicate skin and moisturizes for 24 hours while helping to protect and maintain baby s delicate skin barrier. Suitable for sensitive baby skin; eczema prone skin for babies toddlers and children’s face and body skin care. Accepted by the National Eczema Association.