Described as a sort of cosmic curator of sound Beck s platinum DGC debut Mellow Gold lifted him from the underground and garnered him notoriety and acclaim in the mainstream (his gold single Loser was a #1 alternative hit and an MTV Buzz Bin clip). for his new invention Beck spent a year in the studio writing and producing with John King and Michael Simpson aka the Dust Brothers (Beastie Boys Tone Loc); the result: Beck s most cohesive and catchy mutation to date (Rolling Stone). Focus track and video: Where It s At.