Proven formula. Extraordinary results. Using a circular motion gently massage lotion into areas prone to stretch marks morning and evening. Palmer s Cocoa Butter Formula Massage Lotion for Stretch Marks helps prevent and reduce stretch marks with a special combination of COCOA BUTTER VITAMIN E COLLAGEN ELASTIN and SHEA BUTTER. It lubricates the skin to help it retain its natural elasticity and moisture. This non-greasy all-over-the-body lotion relieves the dryness associated with stretched skin due to pregnancy and smooths stretch marks due to weight loss. Clinically and dermatologically tested. Clinically proven to increase skin s elasticity which helps prevent and reduce stretch marks.