We re on to something here. We took the hassle out of buying electronics and built a brand that s fresh and simple. With delightful pops of color finding the right product has never been easier. Say goodbye to stressful decision-making and fear of the electronics aisle. Our mission is simple to deliver great products and make it easy. Choose one and get back to using your brainpower for the important things in life like pondering the question What should I binge watch this weekend