Simple and Effective Apply liberally and directly to dry skin, cuts, scrapes, bug bites, and any other skin irritations to calm, soothe, and moisturize. Reapply as needed for best results. A Natural Approach Effective ingredients like balm of Gilead, Calendula, Plantain, and Comfrey provide natural comfort. Truly non-toxic and free of steroids, phthalates, and parabens. Eco-Friendly Our products are free of mineral oil, parabens, phthalate, petroleum, dye, and sulfate. Safe for even the most sensitive skin with no harsh chemicals. Made with planet-friendly packaging and minimal waste, our products are as good for the Earth as for your little one’s skin! Perfect for On-The-Go Our handheld Hero Stick fits seamlessly into pockets, backpacks, diaper bags, and purses. Conveniently touch-up throughout the day to relieve discomfort. Stay Tru Count on us to deliver a full range of gentle bath essentials and kids’ skincare products. We’re committed to our reputation as the experts in children's skin care, bringing you and your child a fun and safe experience. Proudly Made in the USA and PETA Certified Cruelty-Free.