Cleanse and moisturize your beard in one astonishing step. Legendary quality and our most sophisticated scents - that s what Cremo Reserve Collection is all about. Our dual-purpose formula provides a gentle deep clean that won t strip natural oils and balanced hydration that never feels greasy. Plus our premium Palo Santo scent treats your beard - and nose - to instant aromatherapy. It s the Barber Grade alternative to ordinary Shampoo and Conditioner - thoughtfully formulated for the most discerning beards.