From a co-author of Mavericks at Work comes a refreshing rigorous look at pragmatic ways to shake things up and achieve real change in business. The most powerful and instructive change manual you ll ever read. It will persuade and inspire you to change your business your work and maybe your life. --Daniel H. Pink bestselling author of A Whole New Mind In Practically Radical William C. Taylor the New York Times bestselling co-author of Mavericks at Work offers a refreshing rigorous new look at pragmatic ways to shake things up and make positive change in difficult times. Exploring how twenty-five for-profit companies and nonprofit organizations--including IBM Zappos Swatch the Girl Scouts and Interpol--made remarkable strides in tough circumstances Practically Radical raises (and answers) the make-or-break questions facing today s leaders in every field: Do you see opportunities the competition doesn t see? The most successful organizations embrace one-of-a-kind ideas in a world filled with me-too thinking. Do you have new ideas about where to look for new ideas? Routine practices in one field can be revolutionary when they migrate to another. Are you the most of anything? In business today the middle of the road is the road to ruin. Are you getting the best contributions from the most people? Change is not a game best played by loners. Anything but your typical business book Practically Radical is a must-own for small business owners and CEOs for managers at all levels and innovators and entrepreneurs of every stripe.