The Essential NOW That s What I Call Christmas is the 2008 Christmas-themed release from the hugely successful NOW That s What I Call Music! Series of compilation albums which have collectively scanned over 70-million units in the U. S. in the last 10 years. This CD presents 25 of the most beloved holiday favorites from some of the greatest music artists of all-time all on one CD. NOW has sold more than 70 million copies in the US! The three previously-released volumes of NOW That s What I Call Christmas have scanned nearly 6-million units combined! National TV Advertising Campaign targets a wide variety of teen and family skewing networks and programming.