Bigen Permanent Powder Haircolor in the shade Deep Burgundy #96 is the perfect choice for those looking for long-lasting 100% gray coverage that enhances their natural hair color. This ammonia-free hair color is activated by water and uses a unique powder formula to infuse rich natural color into even the most stubborn gray hair. With no hydrogen peroxide required this gentle hair color provides optimum darkening and creates a beautiful sheen regardless of your natural hair consistency color length condition or style. Trust Bigen for over thirty years of proven results in hair coloring.